About us
Welcome to Newline
We're a proudly Australian, family-owned business bringing homes and interiors to life with high-quality, stylish cushions for close to 20 years.
Beautifully made. Designed for you.
Thoughtfully Designed
Timeless styles made to elevate every space.
Quality You Can Feel
Premium fabrics and expert craftsmanship that last.
Curated Collections
Carefully chosen pieces to suit every style and home.
Here to Help
Friendly advice and styling support when you need it.
It all began with a simple idea.
To help people create spaces that feel like home, relaxed, considered, and deeply personal. From the outset, we set out to make beautifully made cushions that are both designed and crafted here in Australia, because we believe you deserve more than just trends; you deserve quality, authenticity and local craft.
Whether you're a design-savvy go-getter, a busy parent looking for effortless style, a creative working on your next project, or just someone who appreciates a beautiful space - we've got your back (and your cushions). From the sofa to the studio, the nook to the boardroom, our goal is to give you the confidence to style boldly and live beautifully. You deserve pieces that elevate your everyday - and we're here to deliver results that'll leave your friends asking, where did you get those cushions?
A family passion, every step of the way.
George
Founder
Built the foundations of Newline and keeps quality at the heart of everything we do.
The organiser
Eli
Founder
The friendly face behind Newline, ensuring every customer feels looked after.
The heart of it all
Adriana
Creative Director
Shapes the look and feel of every collection, bringing each space to life.
The creative eye
Paul
Managing Director
Leads Newline's growth, partnerships and vision for the future.
The connector
LOVED BY THOUSANDS OF HOMES
Real homes, beautifully styled.
We're so proud to be a part of your spaces and even prouder of the feedback you share.
“The quality is incredible.”
So well made, the fabric feels premium and looks stunning in our home.
“Completely transformed our living room”
I spent weeks trying to style our sofa and never quite got it right. The cushions arrived beautifully made and instantly pulled everything together.
“Beautiful cushions and amazing service.”
Fast shipping and the cushions are even better in person.
“The perfect finishing touch”
These were exactly what our bedroom was missing. The room feels warmer, more inviting and much more polished.
“Guests always ask where they're from”
We've had so many compliments since adding these cushions to our lounge.
“Even better than the photos”
The quality exceeded my expectations. The fabrics feel premium and the colours were exactly what I was hoping for.
“Beautiful quality and fast delivery”
Everything arrived quickly and was packaged with care. The cushions look stunning in our home.
FOLLOW US
@newlinecushions
